In today’s world, where marketing bridges art and science, I started RetentionGame to help businesses connect with their audiences through gaming and behavioral analytics. Inspired by Jane McGonigal’s Reality is Broken, and as I gamer myself, I see how gamification can unlock new ways to boost retention, enhance loyalty, and create meaningful customer experiences. At the same time, reading foundational works like DotCom Secrets by Russell Brunson and Scientific Advertising by Claude Hopkins reminded me that, while tools evolve, the timeless principles of effective marketing remain rooted in understanding and persuasion.
RetentionGame is also more than marketing to me—it’s about innovation. From adopting marketing automation tools early to exploring the possibilities of AI, VR, and beyond, I’m always learning and adapting to bring fresh, effective solutions to the table.
Data-backed blueprints tailored for measurable outcomes.
Precision execution with continuous improvement.
Real-time tracking and reporting to optimize performance.
Fatima is a loyalty program wiz. She completed the project in record speed, and was available to answer any/all of my questions. She is efficient, professional, ans super knowledgeable.
Fatima is amazing and an email wizz. She is professional and really knows her stuff 🙂 highly recommend her
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